'Subscription Price Increase' Tag Reportedly Added To Xbox Cloud Gaming Website

Published on June 13, 2025

Does it mean anything? Who knows!

Almost exactly a month ago, we put out a poll on Pure Xbox asking you whether you felt Xbox Game Pass would get a price increase this year, and some believe that a new "subscription price increase" tag is hinting at exactly that.

The tag was spotted by the social media account behind the Better xCloud service, as seen below: